Oct 14, 2020 | Ecommerce, Magic Industry Wisdom, Magicians, Marketing & SEO
I recentaly heard that in Q1 of 2022 Google is once again changing the name of this service which has morphed through many names including Google Places, Google My Business (hence the title) and now the most recent renaming is… Google Business Profile. Google...
Sep 24, 2020 | Ecommerce, Magic Industry Wisdom
Magic dealers fall into two categories: Those who have been the victim of fraud and those who will be. When I speak of fraud I don’t mean just credit card fraud. I am including all the ways customers with ill-intentions take advantage of you. As a website...
Jul 10, 2020 | Ecommerce, Marketing & SEO
Email is the most effective marketing tool for magic dealers. Follow these 7 essential tips to get the most impact from your marketing efforts and drive sales. Download your own copy of the Magic Email checklist here. Do you want to make more money? FREE 15...
Jun 25, 2020 | Business and Productivity, Ecommerce, Magic Industry Wisdom
How you package your products for shipment affects your bottom line and customer retention. Do you know the REAL cost of shipping products that arrive damaged? It’s a lot more than you think. Packaging is the first real impression your online customer has with...
May 2, 2019 | Ecommerce, Magic Industry Wisdom
With fewer and fewer brick and mortar magic shops available, online shopping has become the norm and competition for the customer’s dollar is fierce. Your nearest competitor is just a click away. Even though Amazon is not the first place you think about when...
