Mar 9, 2021 | Business and Productivity, Magic Industry Wisdom, Marketing & SEO
When someone visits your website for the first time, you have just a few seconds to make a powerful first impression. What your website communicates in those few seconds can make the difference between a customer and a lost opportunity. If your magic website...
Feb 2, 2021 | Business and Productivity, Magic Industry Wisdom, Marketing & SEO
If you’re creating content (you should be!) then images are a necessity. Images attract and engage your audience. You’ve heard the phrase “a picture is worth a thousand words.” Images communicate what sometimes can’t even be conveyed...
Jan 7, 2021 | Business and Productivity, Magic Industry Wisdom, Marketing & SEO
If you regularly create relevant blog posts about magic don’t read this article. I’ve often struggled to write content (regularly) for my websites. (I’m responsible for content on five websites.) I’m a self-proclaimed website geek and...
Aug 6, 2020 | Ecommerce, Magic Industry Wisdom, Magicians, Marketing & SEO
Whether or not you have a “local” magic-focused business, your business WILL benefit from optimizing the six pillars of Local SEO. Google My Business Technical SEO Website Content Citations & Links Reviews Social Media Most magicians rely on the...
May 2, 2019 | Ecommerce, Magic Industry Wisdom
With fewer and fewer brick and mortar magic shops available, online shopping has become the norm and competition for the customer’s dollar is fierce. Your nearest competitor is just a click away. Even though Amazon is not the first place you think about when...